Datafiltr Customer Story

The Northern School of Art partnered with Datafiltr in 2023 to enhance their student recruitment efforts using data-driven strategies. The results have been remarkable, driving significant growth in applications and conversion rates.

“Adopting a data-driven approach to student recruitment has been transformative for The Northern School of Art. Since implementing Datafiltr software in 2023, we’ve achieved remarkable results, with applications increasing by nearly 20% and conversion rates rising significantly by the end of the 2024 cycle.”

The team leveraged Datafiltr's insights to refine their outreach efforts, allowing them to tailor strategies to connect more effectively with their target audiences. This approach has been particularly impactful in fostering stronger relationships with key feeder institutions.

“The enhanced data insights have allowed us to refine our outreach efforts, tailoring strategies to connect more effectively with our target audiences.”

As a result, The Northern School of Art not only exceeded enrolment targets but also saw a noticeable improvement in conversion rates among these institutions. Their success underscores the value of combining data-driven insights with meaningful engagement strategies.

“By combining data-driven insights with meaningful connections to schools and colleges, we’ve built strategies that showcase our unique creative education in ways that resonate with students and their communities.”

This transformation highlights the importance of understanding who prospective students are, where they are based, and the most effective ways to engage with them, setting a benchmark for data-led student recruitment.